Copyright
© Bruce Scher
Want
to start your own home business but short on cash? These
proven and expert 12 free tools can help you make the move from
corporate life to calling the shots.
By Bruce Scher
Home business
ownership is the best way to start any business
especially with no money. With no money to put up, and no money to
lose, it's a risk free proposition. Your expenses are already fixed.
There are no additional costs for rent, telephone, utilities, or a
second computer.
"Starting with a website for only
$12 per month is actually
how a majority of home businesses do it," says Matt Williams. He should
know. Williams and his partner recently sold their home business
start-up LiveBid.com for millions to Amazon.com.
Regardless
of your background, age or present situation,
anyone can start a home business. Even if you have no credit, no
business background, no experience, or no education, these proven 12
free tools can be used for jump starting your home business idea into
reality.
Jay Reiss, mail order consultant, said "I
started my home
business 20 years ago, because I had no money to spend on office rent.
Now, my ads are responsible for millions of dollars in sales. It's
certainly possible if you try, even Apple Computer started as a home
business."
Building up Your Home Business Website
Traffic
One of the fantastic free tools your home
business will have at
it's finger tips is email. Allowing you to communicate with new
visitors as well as repeat customers, at no cost. Nothing for postage,
envelopes, paper or printing, a perfect price for a home business.
To
build up your home business, you will need to capture the
email addresses of visitors when they come to your home business site.
You will need to offer them something in exchange for giving you their
email address. Go to your home business competitor's websites and see
what they offer new visitors.
Another important
feature of email is using the signature tag
line at the bottom of your outgoing emails to communicate your slogan
or something unique about your home business. Think of this as another
free marketing opportunity to tell potential customers about your home
business.
12 Free Tools for Your Home Business
1)
Free Domain Name Registration
Your home business domain name registration is free.
http://webhosting.yahoo.com
2) Free Home Business Fax Number
Receive incoming fax as email.
http://www.efax.com
3) Free 100 Hottest Home Business Ideas
Home business owners survey of best opportunities.
http://www.homebusinessfree.com/home-business.htm
4) Free Search Engine Submission
Google is a must for your home business and it's free.
http://www.google.com/addurl.html
Making
Your Home Business Visitors Customers
As you build up your email addresses, you
will want
to stay in
touch via email with visitors and customers alike, to promote your home
business in their mind, and to sell your goods and services. You will
need separate lists of visitors and buyers, and tailor each message
accordingly. New customers have a short life span so you have about 5
messages to sell them. Frequent buyers are the life blood of your home
business and should be treated as such.
Get
testimonials from frequent buyers explaining what they
love about your home business. Display it on your website and in
emails. Thank them for the testimonial and send them a small gift of
appreciation. You will be surprised how a free gift excites, and gets
them to tell their friends and co-workers about your home business.
5) Free Home Business Autoresponder
Automatically sends personalized follow-up email.
http://www.getresponse.com
6) Free Website Content.
Pick-up articles for your home business website.
http://www.ezinearticles.com
7) Free Home Business Credit Card Acceptance
No monthly fees for merchant or payment gateway.
http://www.paypal.com
8) Free Classified Advertising
Use ads selling the uniqueness of your home business.
http://www.websitings.com
Turning Your Home Business Customers Into
Repeats
Another element of free marketing a home
business
that pays huge
dividends is referral incentives. Here you email your friends, vendors,
and customers with different messages, and ask them to recommend your
home business to their friends, family, vendors and co-workers. Don't
forget to promise them an incentive in product, service, or money for
new customers referred.
9) Free Search Engine
Marketing Newsletter
Most important topic, best newsletter on subject.
http://www.searchenginewatch.com
10)
Free Home Business Press Release Distribution
Tell the press about your home business.
http://www.free-press-release.com
11) Free Home Business Word of Mouth
Advertising
Very effective website tool for any home business.
http://www.recommend-it.com
12) Free Home Business Web Ring
Attracts new customers to any type of home business.
http://dir.webring.com/rw
Debbie Fields made a great chocolate chip
cookie.
Debbie says,
"I had no money after buying ingredients, so starting my home business
in the kitchen was the only solution. And I gave away free samples to
get known. Anything is possible, you too can hit the big time, don't
delay, start your home business today."
About
The Author
Bruce Scher is a home business advisor,
and author
of eBook,
"Full-Time Money Part-Time Hours" As seen in USA Today, September 18,
2002. For more information on the eBook visit, www.ownsmallbusiness.com
or email: smallbusinessadvisor@earthlink.net
bruce@homebusinessfree.com
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